When you’re searching for capability, technology, and long-lasting dependability, the new Ford lineup at Hollingsworth Richards Ford delivers everything Baton Rouge drivers need. From the legendary Ford F-150 and the rugged Super Duty lineup to efficient, family-ready SUVs like the Escape, Edge, Explorer, and Expedition, Ford builds vehicles ready for real-world Louisiana living. Looking for performance? Models like the Bronco, Bronco Sport, and Mustang offer adventure-driven capability and exhilarating power. Ford’s latest engineering innovations such as EcoBoost® engines, SYNC® 4 infotainment, Ford Co-Pilot360™ driver-assist features, and available hybrid powertrains ensure every model delivers modern comfort and confidence. Whether you’re commuting across Baton Rouge, hauling equipment, or planning weekend getaways beyond the city, there’s a new Ford waiting to fit your lifestyle.
Ford trucks have long been synonymous with durability, power, and innovation. They are designed to meet the needs of a wide range of users, from those who require a reliable work vehicle to individuals looking for a truck for daily use or outdoor adventures. Explore our selection of Ford trucks to find the perfect blend of strength and performance for your needs.
Ford F-150: The Ford F-150 is renowned for its durability, capability, and innovation, making it a top choice for contractors and individuals needing a reliable workhorse. Key features include best-in-class towing, a high-strength aluminum-alloy body, and the Pro Power Onboard™ system for powering tools and electronics.
Ford Maverick: The Ford Maverick combines the utility of a pickup truck with the efficiency of a compact car, making it an affordable entry point into truck ownership. With a starting MSRP under $20,000 for the hybrid model, it features excellent fuel economy, customizable Flexbed storage solutions, and available FX4 off-road capability.
Ford Ranger: The Ford Ranger offers a balance between size and capability, making it ideal for outdoor enthusiasts and professionals. It features strong towing capacity, advanced safety technologies, and off-road capabilities with the available FX4 package.
Ford Super Duty: The Ford Super Duty is designed for heavy-duty work, offering superior towing and hauling capabilities. It’s perfect for commercial users and contractors, featuring best-in-class diesel horsepower, advanced trailer tow technologies, and the unique Pro Trailer Backup Assist™.
Ford SUVs are celebrated for their versatility, innovation, and comfort. These vehicles cater to various lifestyles and needs, from families needing extra space and safety features to adventurers seeking rugged capability and performance. Discover the exceptional features and capabilities that make Ford SUVs the ideal choice for any journey.
Ford Bronco: The Ford Bronco revives a legendary nameplate with unmatched off-road capability and modern technology. It’s perfect for adventure seekers who value customizable features like removable doors, roof, and advanced G.O.A.T. Modes™ for any terrain.
Ford Bronco Sport: The Ford Bronco Sport offers a blend of rugged capability and everyday usability, with standard four-wheel drive and an available 2.0L EcoBoost engine for enhanced performance. Ideal for outdoor enthusiasts and families, it features retro-inspired design cues, superior interior quality, and ample cargo space for adventure gear.
Ford Edge: The Ford Edge provides a comfortable ride with sporty handling and advanced technology features. It appeals to families and individuals seeking a stylish, tech-savvy SUV, with highlights including all-wheel drive, a spacious interior, and the powerful ST trim.
Ford Escape: The Ford Escape blends style, versatility, and efficiency in a compact SUV package. It is ideal for urban commuters and small families and offers hybrid and plug-in options, sliding second-row seats, and advanced safety features.
Ford Expedition: The Ford Expedition is a full-size SUV designed for large families and adventurers needing ample space and capability. With three rows of seating, advanced safety features, and the powerful FX4 Off-Road Package, it’s perfect for long trips and outdoor activities.
Ford Explorer: The Ford Explorer is a versatile SUV that combines comfort, performance, and utility. It’s ideal for families and adventurers, offering three rows of seating, intelligent four-wheel drive, and an available hybrid powertrain for enhanced fuel efficiency.
Ford sedans combine elegance, efficiency, and cutting-edge technology. Perfect for daily commuting, family trips, or a night out on the town, these sedans offer a smooth and enjoyable driving experience. Experience the refined design and advanced technology that set Ford sedans apart from the competition.
Ford Mustang: The Ford Mustang is an iconic sports car that blends heritage with modern performance and technology. Perfect for driving enthusiasts and collectors, it offers powerful engine options, classic fastback styling, and advanced handling features like the MagneRide® damping system for an exhilarating driving experience.
Ford’s electric and hybrid vehicles represent the future of automotive innovation, combining sustainability with performance and style. These eco-friendly models offer impressive range, advanced technology, and the quality you expect from Ford. Embrace the benefits of reduced emissions and cutting-edge features with Ford’s electric and hybrid lineup.
Ford E-Transit: The Ford E-Transit is an all-electric van designed for commercial use, offering zero-emission operation and lower maintenance costs. With an estimated range of up to 126 miles and Pro Power Onboard™ for exportable power, it’s ideal for businesses seeking sustainable transportation solutions.
Ford Escape Hybrid: The Ford Escape Hybrid offers efficiency and versatility in a compact SUV, combining gas and electric power for excellent fuel economy. It is ideal for environmentally conscious families and commuters and provides seamless gas-electric transitions and advanced safety features for a smooth, eco-friendly ride.
Ford Escape Plug-in Hybrid: The Ford Escape Plug-in Hybrid takes efficiency a step further with the option for electric-only driving, offering up to 37 miles of electric range. It’s perfect for those who want to reduce emissions even more, featuring a spacious interior, flexible cargo options, and the convenience of charging at home or on the go.
Ford F-150 Lightning: The Ford F-150 Lightning brings electric vehicle technology to the iconic F-150 lineup, offering zero-emission capability with powerful performance. It’s designed for eco-conscious consumers who need the utility of a full-size pickup, featuring instant torque, a large front trunk, and over-the-air software updates.
Ford Mustang Mach-E: The Ford Mustang Mach-E combines the spirit of the Mustang with the innovation of an all-electric SUV, offering a thrilling zero-emission performance. Ideal for eco-conscious consumers who crave performance, it features extended-range battery options, advanced technology like Ford BlueCruise hands-free driving, and unique Mustang-inspired design cues for a futuristic take on a classic icon.
Ford Bronco | Ford Bronco Sport | Ford E-Transit | Ford Edge | Ford Escape | Ford Escape Hybrid | Ford Escape Plug-in Hybrid | Ford Expedition | Ford Explorer | Ford F-150 | Ford F-150 Lightning | Ford Maverick | Ford Mustang | Ford Mustang Mach-E | Ford Ranger | Ford Super Duty
At Hollingsworth Richards Ford, we make it easy to choose the right purchasing path for your new Ford. Paying in cash gives you full ownership and long-term value, while financing allows you to enjoy competitive rates and flexible monthly payments tailored to your budget. Drivers wanting lower upfront costs or the ability to upgrade to the newest Ford models every few years may find a Ford lease to be the ideal choice. Our finance experts partner with trusted lenders to offer low APR specials, regional Ford incentives, lease offers, and programs designed for a hassle-free experience. Start online with a credit application, trade-in valuation, or payment calculator to streamline your visit.
The Ford lineup offers a wide range of trims, packages, and configurations — especially on popular models like the F-150 and Explorer — making it helpful to schedule a test drive or reserve your vehicle in advance. While walk-ins are always welcome, weekday visits typically mean quicker service and more personalized attention from our Ford specialists. Before you arrive, browse our New Ford Specials, compare your favorite models online, and review available inventory to help you focus on the perfect vehicle when you visit our showroom at 7787 Florida Blvd, Baton Rouge, LA.
With a 4.5-star rating from over 1,000 reviews, Hollingsworth Richards Ford proudly serves drivers throughout Baton Rouge, Denham Springs, Prairieville, Gonzales, and surrounding Louisiana communities. Our dealership is built on honesty, customer-first service, and a long-standing reputation for helping our guests find the right vehicle at the right price. From our friendly sales team to our dedicated finance department and state-of-the-art Ford service center, every aspect of your experience is designed for convenience and confidence. When you shop with Hollingsworth Richards Ford, you’re choosing a dealership committed to long-term care, trustworthy support, and an easy, enjoyable buying process. Explore our selection of new Ford vehicles today and see why Louisiana drivers continue to trust our team year after year.
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